AI Insights · Timothy · October 2025
Top Free-to-Play Games Performance in Latin America, Q3 2025
Explore the performance trends of the top free-to-play games on a unified platform in Latin America during Q3 2025, including downloads, revenue, and active users.
In the third quarter of 2025, the performance of the top free-to-play games on a unified platform in Latin America showcased intriguing trends. Here's a closer look at how these popular games fared in terms of downloads, revenue, and active users.
Free Fire x NARUTO SHIPPUDEN experienced a notable decline in weekly revenue, starting at approximately $4M at the end of June and dropping to around $2.6M by the end of September. Downloads also saw a decrease from 1.2M to 858K over the quarter. Active users fluctuated but ended the quarter with a slight increase, closing at 34.5M.
Roblox showed a significant rise in weekly revenue, peaking at $2.8M in mid-September. Downloads were consistent, maintaining around 1.6M to 2M throughout the quarter. Active users exhibited strong growth, reaching over 81M by the end of September.
Call of Duty®: Mobile saw a gradual decline in weekly revenue, from $1.3M down to $963K. Downloads followed a similar trend, decreasing from 350K to 264K. Active users remained relatively stable, ending the quarter at approximately 5.3M.
Candy Crush Saga experienced stable revenue, with weekly figures hovering around $800K. Downloads fluctuated slightly, ending with about 296K. Active users saw a slight decline from 5.5M to 5.4M.
Coin Master demonstrated an upward trend in revenue, reaching $816K by early September. Downloads increased from 69K to over 98K, and active users maintained around 1.7M.
These insights are derived from Sensor Tower's comprehensive data, providing a snapshot of the gaming landscape in Latin America for Q3 2025. For more detailed analytics, visit Sensor Tower's platform.
